THE PARETO PRINCIPLE OF BLOGGING

LEATHER DRESS - H&M // SHIRT - MANGO // BAG, HEELS - ZARA

The Pareto Principle claims that 
80% of your outcomes come from 20% of your inputs.
What does that mean for a blogger? 

Well, it means: "Less is More." 
Creating a content: 20 Percent
Promoting your content: 80 Percent
The impact: priceless!

It's a matter of fact, to be recognized as a blogger is often an interaction of 
different chances. Either you take them or not because www is not sleeping. 
I've recently noticed a lot of discussions on other blogs about commenting 
and thought almost a week about involving myself or not... 

Blogging should be fun! It's like a little "baby" (at least for me) who you should help to 
get on its own feet. After raising it for many, read many years, it's not over! Your "baby" 
is doing its own thing, while you stay in the background, ready to catch it up when it falls. 
That's a no-brainer!

Blogging shouldn't be a compulsion! When you've reached a point, where you're 
forcing yourself to blog - then please for heaven's sake take a break and relax, like 
many other bloggers doing so right now. Otherwise your creativity and "baby" are suffering!
I have to admit I'm never satisfied with my content so I definitely have to change 
my priorities since my Pareto principle looks like this:
Creating a content: 80%
Promoting it: 20%
The impact: in need of improvement. 

But you know what? It's ok since the only person I HAVE TO PLEASE is just ME 
and my high expectations on myself.


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72 comments:

  1. Great post! Love the look!

    http://thegaragestarlets.com

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  2. looking great sweetie!!

    kisses from dubai ♥
    www.mahryska.com

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  3. Content is king! Even if you promote like crazy and your content isn't great, people will most likely not come back anyway. And I totally agree with you that blogging should never be forced.

    Rowena @ rolala loves

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  4. Hmm, the Pareto Principle is definitely interesting, but I do highly regard content more so than promotion. The Pareto Principle seems to only apply to blogs prioritising traffic and not readership. While this in itself is completely alright, for myself, personally, I tend to try to write acceptable content even though I don't do crazy amounts of promo work. Just an opinion!

    I do think you've got some great content on this blog, Ira, but like you said, one's own high expectations can never be fulfilled, can it? Loving your heels, and have a lovely weekend! <3

    May | THE MAYDEN

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  5. Such an interesting perspective and I am glad you shared it. I have recently been running on fumes with blogging but I think it is because travel blogging is so much more time intensive, than what I used to spend fashion blogging. Its interesting because I recognize what it takes to be successful with, say travel blogging, but creating "how to guides" or "city guides" just doesnt make me happy. So, yes, my organic traffic suffers but hey, I am doing what I like and that is all that matters in the long run! Thanks for sharing and love your outfit!

    Chelsea
    Ginger Side of Life

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  6. A very interesting post that I've no doubt will divide opinion! I've always considered content and promotion to be a 50/50 ratio, though we can definitely agree promotion plays a large part of blogging success, regardless of whether it comes from yourself or others! :)

    Gabrielle | A Glass Of Ice x

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  7. I think blogging should be fun though it has become the business in the fashion industry. I think the most important thing is the 'voice' within the post :)

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  8. Marissa Abigail Gunawan8/21/2015 7:34 PM

    I love your post and your thoughts! Yes sometimes I strict myself to post recently but it somehow makes me tired because I have those moments when I am so lazy to do anything especially on editing my photos and blogging. So now I try to keep myself more relax and post based on my mood. Thank you for posting this! :)

    Have a wonderful day! <3

    new post on WHITE JOURNAL

    WHITE JOURNAL by Marissa Abigail

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  9. Aditi Oberoi Malhotra8/21/2015 11:30 PM

    I love your shoes. You look stunning.


    - Adi xxo
    www.fancycorrectitude.com

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  10. Mercedes Marie8/22/2015 2:35 AM

    I love that you layered a casual shirt over your dress. Dope

    ❤︎

    Mercedes Marie

    www.beyondherreality.com

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  11. You look stunning in that outfit. And of course, the Pareto Principle is not one that I have heard of but I have to say - I agree with it. You have a good head on your shoulders and something tells me that you will be MORE than okay :)


    XOXO
    www.kellmenow.com

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  12. Kelsey &amp; Kenecha8/22/2015 4:24 AM

    Great writing, I like the way you think of blogging! You are doing a great job doll and so true if you are happy with your blog then that is all the matters x

    Lovely look btw love the coat :)

    Florals&Smiles
    Twitter

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  13. Love this look! Great styling - Glad I came across ur blog! Love it:-).


    www.wunderbliss.blogspot.ca

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  14. La Travelera8/22/2015 1:21 PM

    Really nice look! I love the sandals!!! <3<3
    www.travelera.es

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  15. I believe in the Pareto principle. But not sure if it applies to blogging fully! I guess blogs are created out of passion and love and that should always be the driving force. And they should be of happiness to the creator before anything!
    Love ur outfit!
    Chichistashan.blogspot.in

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  16. Helder Pereira Coelho8/22/2015 2:45 PM

    Amazing look!

    Please click on the link on my blog

    http://helderschicplace.blogspot.com/2015/08/looney-with-romwe.html

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  17. nicoleta buru8/22/2015 3:03 PM

    Super stylish. Love the look +_+

    Kisses,

    Nicoleta
    http://reinventyourself.guide

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  18. Very clever explanation, though not comforting if what one loves the most is creating content... Well, you look fabulous!
    Baci,
    Coco et La vie en rose fashion blog - Valeria Arizzi

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  19. Amazing look, love this sandals <3!

    http://www.adelaacanski.com/

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  20. Haha! That is so true! Blogging should be about creating content that you're proud of and want to improve on always! Promoting and connecting to other bloggers is fun! But sometimes, blogging is just blogging because well, blogging <3

    xx Bash | Hey Bash | bloglovin'

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  21. Such a gorgeous look!
    xoxo
    http://maariemarie.blogspot.com/

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  22. That's definitely me! I feel like promoting it can be so time consuming, and doesn't yield results as tangible as simply creating content. One of my primary ways of promoting myself is commenting on other blogs I actually like (not for the sake of commenting, which bugged me so much I wrote a post on it haha), but I feel like most successful professional bloggers have a strong media presence across all platforms! Seems like so much work.

    Angelina Is | Bloglovin'

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  23. THOSE shoes!!! Love how you pair them together. I'm trying to comment more on other blogs that I really like and follow those who blogs I genuinely liked to learn more about. Hope you are enjoying your weekend!


    www.petiteandpretty.com

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  24. M&amp;MFASHIONBITES8/22/2015 10:52 PM

    Cool shoes :)

    BLOG M&M FASHION BITES : http://mmfashionbites.blogspot.gr/

    Maria V.

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  25. Hmm that makes sense-it's so important to promote your content. But promoting takes 5ever blahhhh. Like just commenting on people's blogs takes hours and hours for me! I do think that it is important to provide good content as well. Make people want to come back! :)

    Olivia | Her Name Was
    Celebration

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  26. Thought provoking post dear Ira. Ive always read that content is king and I try to write good content that will keep readers coming back. Hopefully I'm achieving success with that, :). Had never heard of the Pareto principal but it sure does sound interesting. I feel like a good balance should be struck between content and promoting. Definitely no walk in the park. On the outfit, you look fabulous. Great accessories.

    http://fashionablyidu.blogspot.com/

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  27. gorgeous outfit, those heels are to die for! stay in touch :)

    www.rebelrebel.co x

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  28. As always, I love your writings accompanying the gorgeous photo(s).. and also this one is quite interesting. I agree that sometimes, it really seems that that certain fashion bloggers spend a lot of time on marketing their blogs.. and less time on their actual content. And I think that's because their main (or perhaps sole) motivation is to get famous so that they will get invited for collaborations/events/deals/etc. And they're commenting on a lot of blogs.. even if they most likely don't really appreciate the outfit/topic. And/or they haven't read the blog text. And it just seems disingenuous.

    I'm not in it for the fame or popularity. I have been posting pics since 2005 on MySpace (now pretty much extinct) and Flickr.. and just like with fashion blogs I comment a lot on other people's stuff if and only if I really like it! :)

    Sure, if I like a certain fashion blog for the total package (outfits, idea and text), I will usually try to make an effort to comment on all posts. But you won't find me on every blog in the blogosphere copy-pasting the exact same comment. I also think most people will see right through that.

    So I will just keep on posting what I like, which are outfits with heels and nerdy stuff! :-P And I will scour the internet for fashion blogs which have themes that resonate with me. And annoy them with my comments! x-D

    Twitter | Blog: Geekette in High Heels | Instagram

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  29. This is EXACTLY what I needed to hear right now!! Thank you!!! In my previous comment I said I've been a bit stressed out, etc. I think I definitely need to take a little break from blogging. Not too long, just so I feel refreshed again, because I've actually been feeling super guilty for not having written for a while. I don't like to write when I don't love my content, either, so I prefer not to post at all. And you're right, I have this ridiculous expectation of myself and it's stressing me out! We need to chill out ;) THANK YOU for making me realise this *hugs* you are so awesome as always :) xxx

    ♥.•*¨ Amanda Says ¨*•.♥

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  30. You're right! You have to know when to take breaks. Sometimes you can just burn out. I try and take little breaks. I try and do only what I can do.
    http://www.averysweetblog.com/

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  31. This was one of the best advice posts i have ever read! I love the baby metaphor, and it is so true - at a certain level it will continue even when you're not no longer nurturing it 24/7, but as with any parent you need rest now and then! I have been pressuring myself a lot to be more productive with blogging lately and make each post perfect, but it simply isn't needed.

    THANK-YOU!

    Writing Possibility

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  32. Dear Chelsea! I totally understand your point of view. I've got so much respect for travelbloggers like you and @melaniekay. I can imagine how time intesive your work is and it takes a lot to create interesting travelposts. I'm struggeling sometimes but as a travelblogger I would struggle even more! :) Chapeau, ladies! You will always be succesful doing what you love!


    xoxo Ira

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  33. lifestyletalks.wordpress.com8/25/2015 3:05 PM

    Very lovely blog post! I really love how you put it! The main criteria is: it should be fun, it should allow you to be creative, it should express who YOU are....And that's exactly what it is for me right now...I didn't have a clue of blogging...It took a tremendous lot of time but today I'm so happy I did it...

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  34. Thank you, Melisa! I will! ;))


    xxx

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  35. Thank you, Ela! Means a lot!


    xxx

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  36. Thank you so much, Mercedes! Happy you like it!


    xoxo

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  37. Ivana Džidić8/26/2015 9:11 PM

    well said! Promotion is part of the game, but we all need to set our priorities straight and remember to impress ourselves...because when we manage to do that, the feeling is priceless:) I just returned from a short vacation that was spur of a moment thing and I was pleasently suprised by the feedback I got while I was gone because it gives me the feeling that people are not just visiting my blog to return the comment but because they might actually like it...you know what I mean? I think we all need genuine comments and communication...It is alright to promote our own blog, but that should not be the only thing that's on our mind.

    You look wonderfully stylish Ira! I really like those heels!

    http://modaodaradosti.blogspot.com/

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  38. Agree with you, Rowena! It really depends on the quality and not quantity! Thank you so much, my dear friend! Happy Friday!


    xoxo

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  39. I knew you would understand me, my May! ;-* We bloggers love to blog, that's our first priority and if you love what you do, people would gladly come back anyway! I'm definitely with you, babe! Content is king!
    Thank you so much, May! It's rewarding to know you appreciate my content! I hope I can reach a point one day where I can fullfill my own expectations. ;-))
    Happy Friday, lovely!


    xoxo

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  40. Hi Gail! I love how you stated it out here!!! I'm totally with your, girl! Every blog should have a certain personal note. Thank you for reminding that, Gail! <3


    xoxo

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  41. You're very welcome, Marissa! Glad you changing your attitude, dear! I agree with you, I'm sometimes too lazy to blog as well but it shouldn't be forced for sure. Happy you could identify yourself with the post, Marissa! Thank you so much for stopping by. Have a fabulous and relaxing week, beauty!


    xoxo Ira

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  42. Ohhh, Kelly! Thank you so much!!! That's really flattering, dear! Happy you feel at home in NY right now. Proud of you! ;-)


    xoxo Ira

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  43. Awww, you're the best, girls! Thank you so much, Kelsey and Kenecha! Glad you like the look, not of my faves... LOL
    Happy Monday, sweeties!


    xoxo

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  44. I'm so with you, Chichi! Glad you know the principle! ;-) Thank you so much for your wise words! Happy Monday, dear!


    xoxo

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  45. Thank you, Valeria! Content is king and I guess we should just do what we love and stand behind our work! Appreciate your feedback, darling!


    xoxo Ira

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  46. Thank you, Adela! Oldies but goldies! ;)
    Appreciate the comment!


    xxx

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  47. Haha, love your controversaty and your levelheaded humour btw too! ;-D Couldn't agree with you more on that: Some peeps are definitely too forced on that... so sad because it's all about beeing happy with what you do! Thank you, babe! <3


    xoxo

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  48. Haha, me too! Unbelievable right? Just kidding... I know how rewarding it is to create content, it's so much fun. And I'm sometimes too lazy or too busy with university / family to talk to other bloggers. So I apologize for that in advance, dear! :) I also understand how time intense it is to write comments, useful comments and not F4F! They (It-Bloggers) do have a strong media presence nowaday but after taking the next level they get lots of help behind their business. We always forget that but that's the truth! You're doing such a great job, Angelina. Keep moving forward and yourself motivated, love what you do and people would glady to the same. <3 <3


    xoxo Ira

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  49. Awww, appreciate your feedback, Cindy and Evanna! That's what I love to do as well. Thank you btw for liking and following mine, girls. Happy Monday!! <3 <3


    xoxo Ira

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  50. Glad you're with me, Olivia! Glad I'm not the only one who needs hours to leave feedback on other blogs - very time intense! Happy you're coming back to mine, babe! So nice of you. <3 Thanks for the great comment, Olivia!!


    xoxo

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  51. Oh yes, I think you're such a pro in what you're (creating) doing, Idu! That's inspiring! Definitely with you on that, my dear: Sometimes it's hard to find the right balance of "our" work but I'm sure as long it's not forced everything is fine. No walk in the park for real... Thank you for the wonderful feedback, Idu!! Appreciate your support!


    xoxo Ira

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  52. Sounds like my story, Bieke! ;) Happy with what I'm doing now too. Blogging is a wonderful opportunity to represent who you are and what you're stands for! Thanks a lot for reminding that, Bieke! Appreciate it! Greetings to César!


    xoxo

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  53. Happy you're with me, Kim! Each time I visit your blog, I'm impressed of the amount of work there's behind every post!! I believe it's very important to know own limits even though there's not the right moment for that... Thank you for the inspiring "tips", love!


    xoxo Ira

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  54. Dear Amanda! I'm so happy you my little post inspired you a bit. A little break can definitely change the point of view on things and inspire our stressed minds for new dose of creativity. Feeling definitely like you, Amanda! If I don't love my content, I don't post at all. There have been some of the ootds which even didn't make it on the blog because of that and the high expectations on myself. I know how stressful it is, the same over here too... Haha, we totally need to chill out and relax because otherwise we don't enjoy our work - blogging should be fun! ;-))
    Awww, hug you back, my darling! THANK YOU SO MUCH TOO!!!


    xoxo

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  55. Dear Sophie! You're very welcome! I'm so happy you get the message behind my post. Creative breaks are wonderful and besides that we shouldn't forget not to force ouserselves.


    After all it (blogging) should be fun and the mirror of our personality. Spreading the word sounds great, Sophie! Just do it!!! <3 And thank you so much for leaving this wonderful comment on my blog!


    xxx

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  56. Amen, Natassia! Glad you're with me, lady! I know about the "motivation" of some IT bloggers - that's just business and has, in my opinion, nothing to do with connecting at all!


    That's a great attitude, Natassia! Since 2005? Amazing! So we can call you a pro? ;-)


    Haha, me for example! I think everybody who writes usefull stuff should be recognized as a "real" blogger - cause that's how it works in the blogosphere and the community! Otherwise those peeps should overthink their goals...


    Well, you can annoy me every day, darling! ;-P Thanks a lot for the inspiring "words of wisdom", Natassia! Appreciate your honest thoughts on this controversial topic.


    Cheers!

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  57. Thank you so much, Ivana! That's so true and I definitely know what you mean, dear! The connection and the friendships of the blogosphere are pricesless as well. And the only one we have to impress are at the end ourselves! Thank you for stating it out, Ivana. Very much appreciated!


    xoxo Ira

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  58. Yep.. since 2005. Actually even earlier.. but I posted those pictures on forums, so that wasn't really public.
    I started my blog, because I noticed that whenever I was posting pictures on MySpace or Flickr.. I was always writing small pieces of text to accompany the picture. Gradually those texts became larger and more elaborate. Then Flickr changed it format.. and it meant that nobody would really read those texts unless they scrolled down.. and that's when I made the conscious decision to be serious about the blog. :)

    I think I annoyed you a lot today.. I had some catching up today as I was visiting my parents this long weekend! Hope you had a great weekend too! :)

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  59. That's amazing, Natassia! I didn't know about the opportunity to post outfit pics on MySpace or Flickr... and wasn't actually really involved in the www 10 years ago. But now... LOL I only remember StyleDiary as a platform to share #ootds. I enjoy talking to you, Natassia! Glad you've had great time with your parents. hank you for reminding me to visit mine... it's been a while. :-) My weekend was quite cozy and relaxing, THANK YOU!!!

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